Luis Andreu Ads Expert-Ads Campaign Optimization

Example

A small business owner new to digital marketing wants to promote their online store but is unsure whether to focus on brand awareness or direct sales. By answering questions about their business model, target audience, and objectives, they are guided towards a campaign type that best fits their situation.

Scenario

Choosing the optimal campaign type to align with business goals and budget constraints.

Example

An entrepreneur launching a new product wants to determine an appropriate advertising budget. Through a series of questions regarding their average ticket size and desired sales period, they receive a suggested budget that balances potential reach with cost-effectiveness.

Scenario

Defining a tailored advertising budget that aligns with financial capabilities and sales targets.

Example

A marketing professional tasked with setting up a company's first Google Ads account follows a detailed guide, ensuring they correctly configure the account settings, understand the billing setup, and are prepared to launch their first campaign.

Scenario

Assisting users in the foundational aspects of initiating their journey with Google Ads.

Example

A digital marketer needs to evaluate the performance of their ongoing campaigns. By inputting data such as ad spend and conversion rates, they can calculate key performance indicators like ROAS, ROI, CPA, and conversion percentage, facilitating data-driven decision-making.

Scenario

Enabling advertisers to measure and interpret the success of their campaigns through vital metrics.