How Some Businesses Are Launching Websites Without Hiring a Developer
Key takeaways
- AI builders automate processes; traditional builders rely on manual work
- They are faster and more efficient than traditional builders
- AI-powered website builders come with a minimal learning curve
- Both types can save a lot of money compared to hiring a developer
Most entrepreneurs are familiar with DIY website building. You choose a domain name, ideally a catchy one matching the business name. While domain names need to be renewed, the associated costs are far from prohibitive, often as little as $10 per year, and they work quite effectively. You can use WhoIsHostingThis.com or a similar tool to find out who owns domain names if you've chosen one that's already taken.
After getting the domain, the business purchases hosting, allowing it to host its files on someone else's server. You upload your website files to that server. The hosting provider takes care of software systems and updates and manages the hardware.
The range of website builders on the market is overwhelming, but essentially, most of them fulfill the same purpose. They let you design and launch websites without knowing how to code. Content management systems like WordPress are easier to use than others.
Enter AI-powered website builders
The AI boom hasn't passed website builders by. Tools such as GreenGeeks AI website builder are built on advanced algorithms, allowing them to analyze user preferences and inputs to generate personalized website designs. AI builders automate processes, unlike traditional builders, which rely heavily on manual work, further reducing the need for technical expertise.
Traditional website builders offer a vast range of templates and manual design tools, free creative rein, and unlimited customization options. Tools like Wix have almost 1,000 customizable, pre-designed website templates. These builders require no technical or design expertise. On the other hand, AI website builders offer advanced machine learning to better comprehend and meet a business's needs, the possibility to generate a website in less than a minute, automated design suggestions and content generation, etc. They are far superior to traditional builders in terms of speed and efficiency. Depending on the business needs and the type of website and design, the same process might take days with a traditional builder.
AI-powered website builders come with a minimal learning curve. While traditional builders are far from difficult to use, the learning curve is typically steeper.
How much money do builders save?
As of February 2025, it cost $1,000-$145,000 per month to build a website with an agency or freelance developer, compared to $0-$500 with a website builder. Website maintenance costs $3,600-$50,000 annually with a developer and $0-$5,400 with a website builder. On average, web design costs $1,000-$100,000. The statistics are broken down further by business size. Without a builder, a small business will pay up to $15,000 for web design and up to $12,000 for maintenance. The numbers are up to $50,000 and up to $30,000 for a mid-sized business, respectively.
The advantages are evident, and financial data reflects them. Globally, the website builder market is predicted to rise continuously from 2024 to 2032, reaching $2.3 billion and $2.6 billion in 2025 and 2026, respectively. Almost a third (32%) of small businesses use builders to create a basic website.
FAQ
1. What are the disadvantages of free AI website builders?
Most free AI website builders offer basic templates with minimal customization options. You may not be able to modify design elements and layouts or add advanced features.
Free plans usually require you to use a subdomain (e.g., yourname.buildername.com), which looks unprofessional. They might place their branding (e.g., footer) on your website.
Free AI website builders often restrict access to advanced tools like e-commerce, SEO settings, or third-party integrations. Some may not support custom code such as HTML, CSS, or JavaScript, which renders the site less flexible.
2. Is it possible to run a business without a website?
Entrepreneurs can use Google My Business, social media, and third-party marketplaces to promote their businesses, but a well-functioning and visually appealing website will help the company reach more potential customers. Ideally, the business should use GMB for local searches, social media for engagement and ads, and a well-optimized website for detailed conversions.