AI マーケター-Marketing Strategy AI

Example

For a European cosmetics brand looking to enter the Japanese market, AI マーケター can analyze consumer trends, competitors, and regulatory requirements. It then devises an entry strategy focusing on e-commerce platforms popular in Japan and collaboration with beauty vloggers.

Scenario

A scenario involves identifying key differences between the brand's home market and Japan, suggesting product adjustments (like packaging and formula changes to suit Japanese preferences), and creating a launch timeline.

Example

Guiding a local restaurant chain to boost its online presence, AI マーケター recommends optimizing their website for mobile users and leveraging Japanese social media platforms such as LINE and Twitter for promotions.

Scenario

The scenario entails developing a content calendar that includes posts celebrating local holidays and traditions, influencer partnerships to increase reach, and targeted ads to attract nearby customers.

Example

Assisting an American toy manufacturer, AI マーケター advises on cultural adaptations to make the toys more appealing to Japanese children, including characters inspired by popular local folklore and packaging design that resonates with Japanese aesthetics.

Scenario

The work includes research on cultural preferences, collaboration with Japanese designers, and creating a marketing campaign that highlights the cultural integration of the product, ensuring it aligns with Japanese values and traditions.